What we put on our skin matters. Beautycounter is a mission-based skincare and cosmetics company that is pushing for greater levels of transparency and accountability in the beauty industry. Before getting involved with Beautycounter, I had no idea about the lack of regulation when it comes to the toxic ingredients companies are allowed to use in the products we use on our skin everyday. I was shocked to learn that the European Union has spent the last two decades banning over 1,400 ingredients from personal care products while the United States has banned or restricted only 30 to date. Having banned more than 1,500 questionable or harmful chemicals from our products, Beautycounter is committed to health and safety standards that go beyond what’s required by U.S. law. Beautycounter is moving forward our mission of getting safer products into the hands of everyone by crafting a full line of skincare and cosmetics that is not only safe, but truly high performing. As a mom, I love to add that we also offer the most gentle line of products for kids and babies! Contact me today about making the switch to safer with Beautycounter.